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Cabela's Richfield

9:00 AM - 8:00 PM 9:00 AM - 8:00 PM 9:00 AM - 8:00 PM 9:00 AM - 8:00 PM 9:00 AM - 8:00 PM 9:00 AM - 8:00 PM 10:00 AM - 7:00 PM
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1 Cabela Way Richfield, WI 53076 US
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(262) 628-5700(262) 628-5700

clock iconRegular Store Hours

Cabela's is open 364 days a year!
Day of the WeekHours
Monday9:00 AM - 8:00 PM
Tuesday9:00 AM - 8:00 PM
Wednesday9:00 AM - 8:00 PM
Thursday9:00 AM - 8:00 PM
Friday9:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday10:00 AM - 7:00 PM

View Current Sales

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July Gear Guide! - 7/1 Thru 7/31
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Archery Gear Up Sale! - 7/23 Thru 8/5
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Fall Hunting Classic! - 8/6 Thru 8/26

At This Store

AquariumArchery RangeGeneral StoreBoat ServiceConference RoomLine SpoolingGun LibraryBait ShopMuseumOff-Road Vehicle ServicingBore-sightingOff-Road VehiclesMountain ExhibitRV ParkingDog FriendlyArchery ServiceBoat CenterPre-Owned Guns
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Additional Hours

Archery Range:
Monday - Saturday 10:00 AM - 7:00 PM
Sunday 10:00 AM - 5:00 PM

Power Pros Boat & ATV Service Hours

Day of the WeekHours
Monday - Friday8:30 AM - 5:00 PM
Saturday8:30 AM - 2:30 PM
SundayClosed

Regular Store Hours

Cabela's is open 364 days a year!
Day of the WeekHours
Monday9:00 AM - 8:00 PM
Tuesday9:00 AM - 8:00 PM
Wednesday9:00 AM - 8:00 PM
Thursday9:00 AM - 8:00 PM
Friday9:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday10:00 AM - 7:00 PM
Cabela's is open 364 days a year!

Contact The Team

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Ryan Roberts
General Manager
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Mark Griffin
Boat Sales Manager

Upcoming Events at Richfield

Concealed Carry Class

August 2
10:00 AM - 2:00 PM
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your conce...
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your concealed carry weapon permit (CCW) from Wisconsin as a resident of the state, and permits from Arizona and Utah as a non-resident.
Legal Heat’s firearm training instructors are not just highly experienced, but genuinely friendly and enjoy teaching everyone from new to seasoned shooters. They are among the best in the industry. Whether you’ve never touched a gun, or you’ve been shooting most of your life, you will enjoy this fun, non-intimidating, truly engaging class. MUST register for class.

Students MUST bring the following items to the class:
✓ Your valid photo ID
✓ Your printed email ticket
✓ Pen and Paper if you’d like to take notes
❌ DO NOT bring firearms or ammunition into the classroom

Here are some of the topics we cover:
•Firearm safety
•Parts and operation
•Shooting fundamentals
•Ammunition
•Care and storage (guns and ammo)
•Maintenance & cleaning
•Malfunctions
•Range rules
•Vehicle transport (local and interstate)
•Airplane transport
•Purchase and transfer
•Police encounters
•Duty to inform
•Open carry vs. concealed carry
•Concealed carry techniques
•Holsters
•Self-defense
•Perceived threat reaction
•Avoiding confrontation (situational awareness)
•Escalation of force
•Deadly force
•Brandishing
•State and Federal law
•Castle doctrine (defense of habitation)
•Stand your ground vs. duty to retreat
•Imminence and reasonableness
•Physical, emotional, legal and financial ramifications
•Suicide Prevention
•And more

Concealed Carry Class

August 30
10:00 AM - 2:00 PM
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your conce...
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your concealed carry weapon permit (CCW) from Wisconsin as a resident of the state, and permits from Arizona and Utah as a non-resident.
Legal Heat’s firearm training instructors are not just highly experienced, but genuinely friendly and enjoy teaching everyone from new to seasoned shooters. They are among the best in the industry. Whether you’ve never touched a gun, or you’ve been shooting most of your life, you will enjoy this fun, non-intimidating, truly engaging class. MUST register for class.

Students MUST bring the following items to the class:
✓ Your valid photo ID
✓ Your printed email ticket
✓ Pen and Paper if you’d like to take notes
❌ DO NOT bring firearms or ammunition into the classroom

Here are some of the topics we cover:
•Firearm safety
•Parts and operation
•Shooting fundamentals
•Ammunition
•Care and storage (guns and ammo)
•Maintenance & cleaning
•Malfunctions
•Range rules
•Vehicle transport (local and interstate)
•Airplane transport
•Purchase and transfer
•Police encounters
•Duty to inform
•Open carry vs. concealed carry
•Concealed carry techniques
•Holsters
•Self-defense
•Perceived threat reaction
•Avoiding confrontation (situational awareness)
•Escalation of force
•Deadly force
•Brandishing
•State and Federal law
•Castle doctrine (defense of habitation)
•Stand your ground vs. duty to retreat
•Imminence and reasonableness
•Physical, emotional, legal and financial ramifications
•Suicide Prevention
•And more

Concealed Carry Class

September 27
10:00 AM - 2:00 PM
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your conce...
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your concealed carry weapon permit (CCW) from Wisconsin as a resident of the state, and permits from Arizona and Utah as a non-resident.
Legal Heat’s firearm training instructors are not just highly experienced, but genuinely friendly and enjoy teaching everyone from new to seasoned shooters. They are among the best in the industry. Whether you’ve never touched a gun, or you’ve been shooting most of your life, you will enjoy this fun, non-intimidating, truly engaging class. MUST register for class.

Students MUST bring the following items to the class:
✓ Your valid photo ID
✓ Your printed email ticket
✓ Pen and Paper if you’d like to take notes
❌ DO NOT bring firearms or ammunition into the classroom

Here are some of the topics we cover:
•Firearm safety
•Parts and operation
•Shooting fundamentals
•Ammunition
•Care and storage (guns and ammo)
•Maintenance & cleaning
•Malfunctions
•Range rules
•Vehicle transport (local and interstate)
•Airplane transport
•Purchase and transfer
•Police encounters
•Duty to inform
•Open carry vs. concealed carry
•Concealed carry techniques
•Holsters
•Self-defense
•Perceived threat reaction
•Avoiding confrontation (situational awareness)
•Escalation of force
•Deadly force
•Brandishing
•State and Federal law
•Castle doctrine (defense of habitation)
•Stand your ground vs. duty to retreat
•Imminence and reasonableness
•Physical, emotional, legal and financial ramifications
•Suicide Prevention
•And more

Concealed Carry Class

October 25
10:00 AM - 2:00 PM
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your conce...
This highly rated, fun and informative 37+ state concealed carry class meets and exceeds the education requirements for you to apply for your concealed carry weapon permit (CCW) from Wisconsin as a resident of the state, and permits from Arizona and Utah as a non-resident.
Legal Heat’s firearm training instructors are not just highly experienced, but genuinely friendly and enjoy teaching everyone from new to seasoned shooters. They are among the best in the industry. Whether you’ve never touched a gun, or you’ve been shooting most of your life, you will enjoy this fun, non-intimidating, truly engaging class. MUST register for class.

Students MUST bring the following items to the class:
✓ Your valid photo ID
✓ Your printed email ticket
✓ Pen and Paper if you’d like to take notes
❌ DO NOT bring firearms or ammunition into the classroom

Here are some of the topics we cover:
•Firearm safety
•Parts and operation
•Shooting fundamentals
•Ammunition
•Care and storage (guns and ammo)
•Maintenance & cleaning
•Malfunctions
•Range rules
•Vehicle transport (local and interstate)
•Airplane transport
•Purchase and transfer
•Police encounters
•Duty to inform
•Open carry vs. concealed carry
•Concealed carry techniques
•Holsters
•Self-defense
•Perceived threat reaction
•Avoiding confrontation (situational awareness)
•Escalation of force
•Deadly force
•Brandishing
•State and Federal law
•Castle doctrine (defense of habitation)
•Stand your ground vs. duty to retreat
•Imminence and reasonableness
•Physical, emotional, legal and financial ramifications
•Suicide Prevention
•And more

About Cabela's Richfield

Cabela's Richfield store is located at the triangle formed by the intersections of U.S Highway 41, U.S. Highway 45 and State Highway 145 in the Town of Richfield. This 165,000 sq.-ft. large-format retail showroom was built in 2006 and creates a plentiful environment of quality outdoor products as well as engaging - lifelike taxidermy in our museums and Aquarium featuring local fish. We also offer a boat shop, indoor Archery test area and nature pond.

Our experienced, knowledgeable and friendly outfitters are ready and waiting to help you get the most out of your next outdoor adventure. Taking your next adventure with your dog? Our pet friendly store offers many options to outfit your furry friend to be ready for your excursion.

We also offer in-store pickup to serve you at your convenience.

Employment Opportunities

Join the Cabela's team - a dynamic growing retailer and the world's leading supplier of premium outdoor gear. Your Adventure Starts Here.
Learn More